‘Convenience’ has been cited as one of the top benefits of online food shopping, according to the latest Online Shopper Intelligence Report from Kantar Media Compete. ‘Convenience’ has been cited as one of the top benefits of online food shopping, … Continued
Four-fifths of smartphone owners have surfed ecommerce websites on their devices, according to a new study. Four-fifths of smartphone owners have surfed ecommerce websites on their devices, according to a new study. The report, compiled by the Internet Advertising Bureau … Continued
US shoppers spent over $1 billion (£624 million) during the country’s Black Friday – a marketing term for the day after Thanksgiving. US shoppers spent over $1 billion (£624 million) during the country’s Black Friday – a marketing term for … Continued
Shoppers in the US and UK tend to look at products in store before purchasing them online, according to new figures. Shoppers in the US and UK tend to look at products in store before purchasing them online, according to … Continued
An increasing amount of online retailers are urging customers to get involved with ‘Singles Day’. The concept, which encourages people to buy presents for their single friends on November 11th, was developed in China in the 1990s and is catching … Continued
Brands in the healthcare, financial and automotive sectors could do well by building an emotional bond with customers in order to boost sales, reports warc.com. A survey of 2,000 US customers attempted to identify ‘breakout brands’ – defined by putting … Continued
By heightening their focus on Africa, ecommerce firms could reap the rewards of a savvy, conscious consumer market, according to a study by consultants McKinsey. In a new report, the firm estimated that consumer-facing industries would witness growth of $410 … Continued
Internet shopping will add an extra six million Euros to the Irish economy by 2016, according to ireland-information.com. The Amarach Consulting report, commissioned by media group UPC, found that 2.6 million Irish internet shoppers will spend 3.7 billion Euros this … Continued
Sales recorded by US online retailers remained stable during the wet and stormy weather from Hurricane Sandy, as many ecommerce firms noticed no change in online payment metrics, sales or hits. Sales recorded by US online retailers remained stable during … Continued