New statistics show that US e-commerce revenues have experienced double-digit growth in the last year, according to businessinsider.com.
The data was released by predictive analysis firm Custora. It found that revenues in the industry have increased by ten per cent last month, compared to February 2013. The firm looked at transactions from 100 US-based retailers in the industry, which cater to approximately 70 million customers.
This ten per cent increase shows that the e-commerce market in the country is booming, especially when it is compared to the fact that overall retail sales were up by 1.5 per cent last year, according to the U.S. Department of Commerce.
It is reported by marketingland.com that the data also shows there was a 12 per cent year-on-year growth of e-commerce transactions in the country in the same time period, as well as a slight growth in the average order value.
Meanwhile the report further showed that mobile increased its share in the country’s e-commerce market by 5.5 per cent from February 2012 to February 2013 – growing from 14 per cent to 19.5 per cent. According to the data, tablets slightly exceeded smartphones when it came to the devices shoppers used to buy online.